GOBRIGHT LIGHTS Affiliate Program Agreement
Updated: 25/Apr/2023
This GOBRIGHT LIGHTS Affiliate Program Agreement (the “Agreement”) sets forth all of the terms and conditions that apply to your participation in our affiliate program (the “Program”) for the www.gobrightlights.com Web sites (collectively, the “GOBRIGHT LIGHTS”). As used in this Agreement, the terms “we”, “us”, “our” and “GOBRIGHT LIGHTS” refer to GoBright Lights Inc., and the terms “you,” “your” and “Publisher” refer to you, the applicant for the Program.
This Agreement is a binding contract between you and us. BY APPLYING FOR AND/OR PARTICIPATING IN THE PROGRAM, YOU AGREE TO BE BOUND BY THE TERMS AND CONDITIONS OF THIS AGREEMENT. IF YOU ARE ACCEPTING THIS AGREEMENT ON BEHALF OF YOUR COMPANY, YOU REPRESENT AND WARRANT TO US THAT YOU HAVE THE AUTHORITY TO BIND YOUR COMPANY TO THIS AGREEMENT. If you are accepting this Agreement on behalf of your company, the terms “you,” “your” and “Publisher” when used below refer to your company.
GoAffPro, Inc. (“GoAffPro”) provides certain services to us in connection with the Program. You acknowledge the GoAffPro Terms of Use Agreements for Affiliates (“Additional Terms”) that will be made available to you prior to your participation in the Program. Any Additional Terms will also apply to your application for and participation in our Program. This Agreement is in addition to any Additional Terms. In the event of a conflict between this Agreement and the Additional Terms, the terms of this Agreement shall govern and control.
By submitting an application for the Program, you represent, warrant, covenant and agree that
You further represent and warrant that:
By participating in the Program you agree that you will not engage in any such activities. If we accept your application and thereafter determine (in our sole discretion) that you or your site is unsuitable or inappropriate, we may suspend your access to the Program and terminate this Agreement at any time. You agree to provide us with any information that we reasonably request to verify your compliance with this Agreement. We have the right (but not the obligation) in our sole and absolute discretion to monitor your Approved Sites and your participation in the Program from time to time to determine if you are in compliance with the terms of this Agreement.
You agree to use GOBRIGHT LIGHTS Links solely to direct end-users to the GOBRIGHT LIGHTS Sites in accordance with this Agreement, and you agree not to link any GOBRIGHT LIGHTS Link or other GOBRIGHT LIGHTS Content (as defined below) to any page of any site other than a GOBRIGHT LIGHTS Site. In particular, to the extent your use of GOBRIGHT LIGHTS links is not clearly a paid advertising placement, you must include a clear and conspicuous disclosure statement alongside any GOBRIGHT LIGHTS Links or any other affiliate placements permitted hereunder in order to make clear that such GOBRIGHT LIGHTS Link is a paid advertising placement and/or sponsored material, in accordance with the FTC’s Guides Concerning the Use of Endorsements and Testimonials in Advertising, the FTC’s “Dot Com Disclosures” Guidelines, FTC’s Guidelines with respect to Native Advertising and any and all related regulatory guidance (e.g. the FTC’s Enforcement Policy Statement Regarding Deceptively Formatted Advertisements) (collectively, the “FTC Guides”). All such disclosures must be made prominently and adjacent to each post or GOBRIGHT LIGHTS Link that triggers disclosure and must be in an easy-to-understand wording and typeface. The disclosure must be immediately visible to anyone who views the applicable post on the Approved Sites or on any other approved online platforms. In addition, all of your posts must comply with GOBRIGHT LIGHTS’s Content Guidance, which is attached to this Agreement as Exhibit “A” and incorporated hereinby this reference. Further, you shall include appropriate disclosures in accordance with this Agreement in connection with any affiliate placements that GOBRIGHT LIGHTS approves you to promote across partner and/or publisher networks and shall regularly monitor whether such disclosures are being made, and shall use best efforts to cure the situation if appropriate disclosures are not being made.
Only GOBRIGHT LIGHTS Links formatted in accordance with instructions from us or GoAffPro will be tracked for purposes of calculating the Referral Fees described in Section 9 below. We have no obligation to pay any Referral Fees to you under any other circumstances.
You acknowledge that, by placing GOBRIGHT LIGHTS Links within your Approved Sites, we may receive information from or about visitors to your site or communications between your Approved Sites and those visitors. Your participation in the Program constitutes your specific and unconditional consent to and authorization for our access to, and our receipt, storage, use, and disclosure of, any and all such information, consistent with the policies and procedures set forth in our Privacy Policy posted on the GOBRIGHT LIGHTS Sites as we may update it from time to time. Further, you represent and warrant that you shall implement and maintain appropriate and comprehensive security, encryption, technical and organizational measures in accordance with the highest industry standards and in compliance with all applicable laws, rules and regulations, licenses, permits, judgments, decisions or other requirements of any governmental authority that has jurisdiction over you during the time you are a Program participant, including without limitation applicable data protection and privacy laws (including but not limited to the California Consumer Privacy Act), regulations and self-regulatory guidance, the U.S. CAN-SPAM Act of 2003, and any other applicable laws, regulations, or other guidance governing online affiliate marketing (collectively, the “Applicable Laws”) to protect any data collected by or generated by the GOBRIGHT LIGHTS Links on the Approved Sites against unauthorized or accidental loss, damage, modification or disclosures and further shall not take or fail to take any action that would put GOBRIGHT LIGHTS in violation of such Applicable Laws.
We hereby grant you a limited, revocable, non-exclusive, non-transferable, non-sublicensable and non-assignable license, during the term of this Agreement, to use and display GOBRIGHT LIGHTS Content solely on Approved Sites solely for the purpose of generating sales of products on GOBRIGHT LIGHTS Sites (“Products”) in compliance with this Agreement and any requirements communicated to you by us or GoAffPro from time to time. Any attempted sublicense or assignment of rights in GOBRIGHT LIGHTS Content to any third party are null and void.
Without limiting the general requirements above in this Section 4, you specifically agree not to:
If you use the Data Feed, you agree to use it only
You will not add to, delete from, or otherwise alter any content in the Data Feed. You agree to refresh the Product and pricing information you obtained from the Data Feed at least once daily, and you will promptly remove from your Approved Sites and delete any content no longer displayed in the Data Feed. You will not remove, obscure or alter any notice, including any notice of intellectual property or proprietary right, appearing on or contained within the Data Feed. If you display content consisting of text from the Data Feed in your application, you will include the following disclaimer to end users of your Approved Sites: “CERTAIN CONTENT THAT APPEARS ON THIS SITE COMES FROM GOBRIGHT LIGHTS INC. THIS CONTENT IS PROVIDED ‘AS IS’ AND IS SUBJECT TO CHANGE OR REMOVAL AT ANY TIME.”
Customers who access the GOBRIGHT LIGHTS Sites are our customers. Accordingly, all of our applicable rules, policies and procedures concerning orders, returns, refunds, customer service, privacy and other terms of use and sale will apply to customers who make purchases after following a GOBRIGHT LIGHTS Link from an Approved Site to a GOBRIGHT LIGHTS Site. As between the parties, all information obtained through the use of the GOBRIGHT LIGHTS Sites shall be our exclusive property. We may change our policies and operating procedures at any time at our sole discretion. We will use commercially reasonable efforts to present accurate information, but we cannot guarantee the availability or price of any particular product or the error-free or uninterrupted operation of GOBRIGHT LIGHTS Sites.
We will track sales eligible for Referral Fees under Section 9 using a tracking mechanism selected by us at our sole discretion, and reports summarizing this sales activity will be available to you through GoAffPro. The form, content, and frequency of the reports may vary from time to time at our or GoAffPro’s reasonable discretion. We are not responsible for changes that GoAffPro may make in their reporting format, timing, or types of reports available to participants in our Program. To permit accurate tracking, reporting and fee accrual, you must ensure that the GOBRIGHT LIGHTS Links between your Approved Sites and our GOBRIGHT LIGHTS Sites are properly formatted. We are not responsible for improperly formatted links. In addition, we are unable to track or provide you credit for sales from customers that are referred to us with browsers that have been set to block cookies.
All reasonable determinations of whether a sale of Products is a Qualifying Sale made by us and/or GoAffPro will be final and binding and not subject to appeal.
We pay Referral Fees on a monthly basis, less any taxes or other amounts that we may be required by law to withhold. Fees will be paid in Canadian Dollars, with payment by Paypal or Wire Transfer. No interest will be paid on any amounts held by us. If a payment of Referral Fees relates to Product or installation later refunded to a customer (or a chargeback), the applicable Referral Fees will be deducted from the next applicable monthly payment. If any portion of such Referral Fees cannot be recovered through a deduction, we will invoice you for such amount and you agree to pay this amount within 30 days after receipt of such invoice. Upon termination of this Agreement (unless otherwise provided herein), we will pay you the total amount of Referral Fees then owed to you as of the termination date. This final payment of Referral Fees may be withheld by us for a reasonable period of time to ensure that the correct amount is to be paid after making any adjustments that may be required, including, but not limited to, adjustments for returns.
You acknowledge and agree that we will not be obligated to pay any Referral Fees unless we actually ship the applicable Product from a Qualifying Sale and receive full payment for it.
You agree not to engage in, and you acknowledge that we will not be responsible to pay any Referral Fees in connection with, any of the following:
Without limiting our other rights, upon our request you will cause any Search Engine to exclude GOBRIGHT LIGHTS Marks from keywords used to display your advertising content in association with search results (e.g., so-called negative keyword bidding) if the Search Engine offers such exclusion capabilities. “Search Engine” means any search engine, portal, sponsored advertising service, or other search or referral service any other search engine, portal, sponsored advertising service, or other search or referral service (including without limitation Google, Yahoo and Bing), or any site that participates in any of their respective networks. You also agree to the following additional Search Engine advertising restrictions: (i) all advertisements for your Approved Sites must be directed to Approved Sites or a page within your Approved Sites, (ii) none of your advertisements may link directly to GOBRIGHT LIGHTS Sites or any page within a GOBRIGHT LIGHTS Site, and (iii) you will not display any GOBRIGHT LIGHTS Site URL as the URL in your advertisements.
Upon the termination of this Agreement for any reason, you will immediately cease use of, and remove from your Web sites, all links to the GOBRIGHT LIGHTS Sites, GOBRIGHT LIGHTS Marks, information from the Data Feed, and other GOBRIGHT LIGHTS Content.
You are eligible to earn referral fees only on Qualifying Sales that occur during the term. Referral Fees earned through the date of termination will remain payable only if the related orders are not canceled or returned. We may withhold your final payment for a reasonable time to ensure that the correct amount is paid.
Finally, if you are in violation of Sections 2, 4, 10, 14 or 15 when this Agreement is terminated, you acknowledge that we will not be obligated to pay any Referral Fees that are accrued but unpaid as of termination.
We may make GOBRIGHT LIGHTS Content available to you that identifies your Approved Site as a Program participant. You may display this GOBRIGHT LIGHTS Content on your Approved Site in compliance with the instructions provided by us or GoAffPro. Otherwise, you will not issue any press release or make any other public communication with respect to this Agreement, your use of GOBRIGHT LIGHTS Content, or your participation in the Program, and you will make no representations regarding the relationship between us or GoAffPro and you. In addition, you may not in any manner misrepresent or embellish the relationship between us and you, or express or imply any relationship or affiliation between us and you or any other person or entity except as expressly permitted by this Agreement.
Exhibit A
FREELANCE AND VENDOR CONTENT GUIDANCE
Thank you for agreeing to provide content to GOBRIGHT LIGHTS. This document is intended to guide the creation of blog, social media and other content and is not intended to modify or replace the terms of any other agreement you may have with GOBRIGHT LIGHTS. Any failure by GOBRIGHT LIGHTS to enforce this guidance will not waive or alter our rights or remedies under any agreement we may have with you. In addition, GOBRIGHT LIGHTS may update this guidance from time to time. If we make changes, we will notify you in writing.
Content
When composing content for GOBRIGHT LIGHTS or about GOBRIGHT LIGHTS Products:
Do:
Don’t:
GOBRIGHT LIGHTS STYLE GUIDE
Legal Responsibilities for Using the GOBRIGHT LIGHTS Logo
GOBRIGHT LIGHTS’S ENDORSEMENT GUIDELINES
To the extent You are a spokesperson, endorser, or paid evaluator of GOBRIGHT LIGHTS or products and services sold by, offered by, or branded GOBRIGHT LIGHTS, all communications made by you with respect to GOBRIGHT LIGHTS, its suppliers or their products and/or services are considered by the Federal Trade Commission (FTC) to be statements made by GOBRIGHT LIGHTS. Therefore, it is your responsibility as well as GOBRIGHT LIGHTS’s responsibility to ensure that any statements you make about GOBRIGHT LIGHTS or products and services sold by, offered by, or branded GOBRIGHT LIGHTS are:
You are, of course, free to speak and express thoughts and opinions regarding GOBRIGHT LIGHTS and products and services sold by, offered by, or branded GOBRIGHT LIGHTS and Talent’s experiences with them, but you will be required to follow these guidelines and the provisions of the Agreement.
The points below are intended to highlight some key considerations, but are not an exhaustive list of Your obligations.
Key Points
WHEN IN DOUBT, DISCLOSE…
REFERRAL TERMS
Gobrightlights.com – Affiliate Referral Fees
GOBRIGHT LIGHTS Affiliate Program Agreement
Updated: 25/Apr/2023
This GOBRIGHT LIGHTS Affiliate Program Agreement (the “Agreement”) sets forth all of the terms and conditions that apply to your participation in our affiliate program (the “Program”) for the www.gobrightlights.com Web sites (collectively, the “GOBRIGHT LIGHTS”). As used in this Agreement, the terms “we”, “us”, “our” and “GOBRIGHT LIGHTS” refer to GoBright Lights Inc., and the terms “you,” “your” and “Publisher” refer to you, the applicant for the Program.
This Agreement is a binding contract between you and us. BY APPLYING FOR AND/OR PARTICIPATING IN THE PROGRAM, YOU AGREE TO BE BOUND BY THE TERMS AND CONDITIONS OF THIS AGREEMENT. IF YOU ARE ACCEPTING THIS AGREEMENT ON BEHALF OF YOUR COMPANY, YOU REPRESENT AND WARRANT TO US THAT YOU HAVE THE AUTHORITY TO BIND YOUR COMPANY TO THIS AGREEMENT. If you are accepting this Agreement on behalf of your company, the terms “you,” “your” and “Publisher” when used below refer to your company.
GoAffPro, Inc. (“GoAffPro”) provides certain services to us in connection with the Program. You acknowledge the GoAffPro Terms of Use Agreements for Affiliates (“Additional Terms”) that will be made available to you prior to your participation in the Program. Any Additional Terms will also apply to your application for and participation in our Program. This Agreement is in addition to any Additional Terms. In the event of a conflict between this Agreement and the Additional Terms, the terms of this Agreement shall govern and control.
By submitting an application for the Program, you represent, warrant, covenant and agree that
You further represent and warrant that:
By participating in the Program you agree that you will not engage in any such activities. If we accept your application and thereafter determine (in our sole discretion) that you or your site is unsuitable or inappropriate, we may suspend your access to the Program and terminate this Agreement at any time. You agree to provide us with any information that we reasonably request to verify your compliance with this Agreement. We have the right (but not the obligation) in our sole and absolute discretion to monitor your Approved Sites and your participation in the Program from time to time to determine if you are in compliance with the terms of this Agreement.
You agree to use GOBRIGHT LIGHTS Links solely to direct end-users to the GOBRIGHT LIGHTS Sites in accordance with this Agreement, and you agree not to link any GOBRIGHT LIGHTS Link or other GOBRIGHT LIGHTS Content (as defined below) to any page of any site other than a GOBRIGHT LIGHTS Site. In particular, to the extent your use of GOBRIGHT LIGHTS links is not clearly a paid advertising placement, you must include a clear and conspicuous disclosure statement alongside any GOBRIGHT LIGHTS Links or any other affiliate placements permitted hereunder in order to make clear that such GOBRIGHT LIGHTS Link is a paid advertising placement and/or sponsored material, in accordance with the FTC’s Guides Concerning the Use of Endorsements and Testimonials in Advertising, the FTC’s “Dot Com Disclosures” Guidelines, FTC’s Guidelines with respect to Native Advertising and any and all related regulatory guidance (e.g. the FTC’s Enforcement Policy Statement Regarding Deceptively Formatted Advertisements) (collectively, the “FTC Guides”). All such disclosures must be made prominently and adjacent to each post or GOBRIGHT LIGHTS Link that triggers disclosure and must be in an easy-to-understand wording and typeface. The disclosure must be immediately visible to anyone who views the applicable post on the Approved Sites or on any other approved online platforms. In addition, all of your posts must comply with GOBRIGHT LIGHTS’s Content Guidance, which is attached to this Agreement as Exhibit “A” and incorporated hereinby this reference. Further, you shall include appropriate disclosures in accordance with this Agreement in connection with any affiliate placements that GOBRIGHT LIGHTS approves you to promote across partner and/or publisher networks and shall regularly monitor whether such disclosures are being made, and shall use best efforts to cure the situation if appropriate disclosures are not being made.
Only GOBRIGHT LIGHTS Links formatted in accordance with instructions from us or GoAffPro will be tracked for purposes of calculating the Referral Fees described in Section 9 below. We have no obligation to pay any Referral Fees to you under any other circumstances.
You acknowledge that, by placing GOBRIGHT LIGHTS Links within your Approved Sites, we may receive information from or about visitors to your site or communications between your Approved Sites and those visitors. Your participation in the Program constitutes your specific and unconditional consent to and authorization for our access to, and our receipt, storage, use, and disclosure of, any and all such information, consistent with the policies and procedures set forth in our Privacy Policy posted on the GOBRIGHT LIGHTS Sites as we may update it from time to time. Further, you represent and warrant that you shall implement and maintain appropriate and comprehensive security, encryption, technical and organizational measures in accordance with the highest industry standards and in compliance with all applicable laws, rules and regulations, licenses, permits, judgments, decisions or other requirements of any governmental authority that has jurisdiction over you during the time you are a Program participant, including without limitation applicable data protection and privacy laws (including but not limited to the California Consumer Privacy Act), regulations and self-regulatory guidance, the U.S. CAN-SPAM Act of 2003, and any other applicable laws, regulations, or other guidance governing online affiliate marketing (collectively, the “Applicable Laws”) to protect any data collected by or generated by the GOBRIGHT LIGHTS Links on the Approved Sites against unauthorized or accidental loss, damage, modification or disclosures and further shall not take or fail to take any action that would put GOBRIGHT LIGHTS in violation of such Applicable Laws.
We hereby grant you a limited, revocable, non-exclusive, non-transferable, non-sublicensable and non-assignable license, during the term of this Agreement, to use and display GOBRIGHT LIGHTS Content solely on Approved Sites solely for the purpose of generating sales of products on GOBRIGHT LIGHTS Sites (“Products”) in compliance with this Agreement and any requirements communicated to you by us or GoAffPro from time to time. Any attempted sublicense or assignment of rights in GOBRIGHT LIGHTS Content to any third party are null and void.
Without limiting the general requirements above in this Section 4, you specifically agree not to:
If you use the Data Feed, you agree to use it only
You will not add to, delete from, or otherwise alter any content in the Data Feed. You agree to refresh the Product and pricing information you obtained from the Data Feed at least once daily, and you will promptly remove from your Approved Sites and delete any content no longer displayed in the Data Feed. You will not remove, obscure or alter any notice, including any notice of intellectual property or proprietary right, appearing on or contained within the Data Feed. If you display content consisting of text from the Data Feed in your application, you will include the following disclaimer to end users of your Approved Sites: “CERTAIN CONTENT THAT APPEARS ON THIS SITE COMES FROM GOBRIGHT LIGHTS INC. THIS CONTENT IS PROVIDED ‘AS IS’ AND IS SUBJECT TO CHANGE OR REMOVAL AT ANY TIME.”
Customers who access the GOBRIGHT LIGHTS Sites are our customers. Accordingly, all of our applicable rules, policies and procedures concerning orders, returns, refunds, customer service, privacy and other terms of use and sale will apply to customers who make purchases after following a GOBRIGHT LIGHTS Link from an Approved Site to a GOBRIGHT LIGHTS Site. As between the parties, all information obtained through the use of the GOBRIGHT LIGHTS Sites shall be our exclusive property. We may change our policies and operating procedures at any time at our sole discretion. We will use commercially reasonable efforts to present accurate information, but we cannot guarantee the availability or price of any particular product or the error-free or uninterrupted operation of GOBRIGHT LIGHTS Sites.
We will track sales eligible for Referral Fees under Section 9 using a tracking mechanism selected by us at our sole discretion, and reports summarizing this sales activity will be available to you through GoAffPro. The form, content, and frequency of the reports may vary from time to time at our or GoAffPro’s reasonable discretion. We are not responsible for changes that GoAffPro may make in their reporting format, timing, or types of reports available to participants in our Program. To permit accurate tracking, reporting and fee accrual, you must ensure that the GOBRIGHT LIGHTS Links between your Approved Sites and our GOBRIGHT LIGHTS Sites are properly formatted. We are not responsible for improperly formatted links. In addition, we are unable to track or provide you credit for sales from customers that are referred to us with browsers that have been set to block cookies.
All reasonable determinations of whether a sale of Products is a Qualifying Sale made by us and/or GoAffPro will be final and binding and not subject to appeal.
We pay Referral Fees on a monthly basis, less any taxes or other amounts that we may be required by law to withhold. Fees will be paid in Canadian Dollars, with payment by Paypal or Wire Transfer. No interest will be paid on any amounts held by us. If a payment of Referral Fees relates to Product or installation later refunded to a customer (or a chargeback), the applicable Referral Fees will be deducted from the next applicable monthly payment. If any portion of such Referral Fees cannot be recovered through a deduction, we will invoice you for such amount and you agree to pay this amount within 30 days after receipt of such invoice. Upon termination of this Agreement (unless otherwise provided herein), we will pay you the total amount of Referral Fees then owed to you as of the termination date. This final payment of Referral Fees may be withheld by us for a reasonable period of time to ensure that the correct amount is to be paid after making any adjustments that may be required, including, but not limited to, adjustments for returns.
You acknowledge and agree that we will not be obligated to pay any Referral Fees unless we actually ship the applicable Product from a Qualifying Sale and receive full payment for it.
You agree not to engage in, and you acknowledge that we will not be responsible to pay any Referral Fees in connection with, any of the following:
Without limiting our other rights, upon our request you will cause any Search Engine to exclude GOBRIGHT LIGHTS Marks from keywords used to display your advertising content in association with search results (e.g., so-called negative keyword bidding) if the Search Engine offers such exclusion capabilities. “Search Engine” means any search engine, portal, sponsored advertising service, or other search or referral service any other search engine, portal, sponsored advertising service, or other search or referral service (including without limitation Google, Yahoo and Bing), or any site that participates in any of their respective networks. You also agree to the following additional Search Engine advertising restrictions: (i) all advertisements for your Approved Sites must be directed to Approved Sites or a page within your Approved Sites, (ii) none of your advertisements may link directly to GOBRIGHT LIGHTS Sites or any page within a GOBRIGHT LIGHTS Site, and (iii) you will not display any GOBRIGHT LIGHTS Site URL as the URL in your advertisements.
Upon the termination of this Agreement for any reason, you will immediately cease use of, and remove from your Web sites, all links to the GOBRIGHT LIGHTS Sites, GOBRIGHT LIGHTS Marks, information from the Data Feed, and other GOBRIGHT LIGHTS Content.
You are eligible to earn referral fees only on Qualifying Sales that occur during the term. Referral Fees earned through the date of termination will remain payable only if the related orders are not canceled or returned. We may withhold your final payment for a reasonable time to ensure that the correct amount is paid.
Finally, if you are in violation of Sections 2, 4, 10, 14 or 15 when this Agreement is terminated, you acknowledge that we will not be obligated to pay any Referral Fees that are accrued but unpaid as of termination.
We may make GOBRIGHT LIGHTS Content available to you that identifies your Approved Site as a Program participant. You may display this GOBRIGHT LIGHTS Content on your Approved Site in compliance with the instructions provided by us or GoAffPro. Otherwise, you will not issue any press release or make any other public communication with respect to this Agreement, your use of GOBRIGHT LIGHTS Content, or your participation in the Program, and you will make no representations regarding the relationship between us or GoAffPro and you. In addition, you may not in any manner misrepresent or embellish the relationship between us and you, or express or imply any relationship or affiliation between us and you or any other person or entity except as expressly permitted by this Agreement.
Exhibit A
FREELANCE AND VENDOR CONTENT GUIDANCE
Thank you for agreeing to provide content to GOBRIGHT LIGHTS. This document is intended to guide the creation of blog, social media and other content and is not intended to modify or replace the terms of any other agreement you may have with GOBRIGHT LIGHTS. Any failure by GOBRIGHT LIGHTS to enforce this guidance will not waive or alter our rights or remedies under any agreement we may have with you. In addition, GOBRIGHT LIGHTS may update this guidance from time to time. If we make changes, we will notify you in writing.
Content
When composing content for GOBRIGHT LIGHTS or about GOBRIGHT LIGHTS Products:
Do:
Don’t:
GOBRIGHT LIGHTS STYLE GUIDE
Legal Responsibilities for Using the GOBRIGHT LIGHTS Logo
GOBRIGHT LIGHTS’S ENDORSEMENT GUIDELINES
To the extent You are a spokesperson, endorser, or paid evaluator of GOBRIGHT LIGHTS or products and services sold by, offered by, or branded GOBRIGHT LIGHTS, all communications made by you with respect to GOBRIGHT LIGHTS, its suppliers or their products and/or services are considered by the Federal Trade Commission (FTC) to be statements made by GOBRIGHT LIGHTS. Therefore, it is your responsibility as well as GOBRIGHT LIGHTS’s responsibility to ensure that any statements you make about GOBRIGHT LIGHTS or products and services sold by, offered by, or branded GOBRIGHT LIGHTS are:
You are, of course, free to speak and express thoughts and opinions regarding GOBRIGHT LIGHTS and products and services sold by, offered by, or branded GOBRIGHT LIGHTS and Talent’s experiences with them, but you will be required to follow these guidelines and the provisions of the Agreement.
The points below are intended to highlight some key considerations, but are not an exhaustive list of Your obligations.
Key Points
WHEN IN DOUBT, DISCLOSE…
REFERRAL TERMS
Gobrightlights.com – Affiliate Referral Fees